Communication and Trade Marketing Manager M/F

At Opal, we've reinvented children's eyewear by making it fun, colorful and tailored to their needs.

Since then, we've continued to push back the boundaries of our expertise, becoming today the European leader in frames for children and teenagers, and a key player in adult eyewear.

Want to join a team passionate about innovation, aesthetics and visual well-being?

As part of the development of our business, we are looking for a Communications and Trade Marketing Manager, who will work directly with the sales and product marketing teams, and report to the Group Communications Manager.

Your main mission?

Deploy an effective trade marketing strategy, develop our brands' communication media, and create a differentiating customer experience at the point of sale.

Missions :

1. Product development and branding

Creation of packaging and point-of-sale displays: from design to delivery
Monitoring of stocks and associated budgets
Organization and management of photo/video shoots: brief, production, graphic follow-up
Collaboration with licenses to ensure consistent brand communication
Management of specific requests
2. Sales operations

Suggest promotional operations (gifts, events)
Coordination with sales management and product managers
3. Customer experience

Deployment of actions to promote our brands at the point of sale
Creation of dedicated media (animations, visual tools, customer gifts)
4. Production of visual content

Planning, production and distribution of visuals
Interface between sales and creative studio
Production budget monitoring
5. Digital communication

Briefs for email campaigns
Participation in editorial planning for social networks
Monitoring the production of digital content
Profile required

Strong interest in fashion, design and visual trends
Good knowledge of digital tools (social networks, emailing, AI...)
Solid experience in 360° project management
Sense of customer service and results-oriented culture (ROI)
Excellent written and oral communication skills
Professional English required
Personal skills

Curious, autonomous and rigorous
Team spirit
Initiative and a taste for innovation
What we offer :

- A dynamic and friendly open-space working environment.
- Benefits: Daily commuting, 1 day of teleworking, new premises, group exercise classes.
- Hours: 39h/week, Monday to Friday, daytime.
- A rapid two-stage recruitment process: interview with the HR department, followed by an interview with the communications manager.

Join us as soon as possible and become a key player in our success, helping to make the view more beautiful, for all our customers, big and small!

Type of contract: OPEN-ENDED
Places of work: Lyon
Entity: Opal Roussilhe

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